Keith Dennis is President of the Beneficial Electrification League, a 501c3 non-profit organization whose mission is to increase understanding of the benefits of electrification by promoting the market acceptance of beneficial electrification. He is also the CEO of Electrification Strategies LLC. Keith has an interdisciplinary background in engineering, business, and law. He worked for nearly a decade at NRECA where he was Vice President of consumer member engagement and coined the term "environmentally beneficial electrification," which led to an industry movement around beneficial electrification.
Keith joined NRECA directly from the Department of Energy's Office of Energy Efficiency and Renewable Energy (EERE) where he led a Policy and Guidance Team for a $3.2 billion energy efficiency and conservation grant (EECBG) program. He also served at The White House Council on Environmental Quality where he supported several large energy efficiency and renewable energy programs.
Keith holds an A.B. in Engineering and Environmental Sciences from Dartmouth College, a Bachelor of Engineering (B.E.) and Master of Engineering Management (M.E.M.) from the Thayer School of Engineering at Dartmouth College, and a Master of Studies in Environmental Law (M.S.E.L), summa cum laude, from Vermont Law School. He is also licensed Professional Engineer (P.E.).
Gary Connett, Great River Energy (retired)
Gary is a recently retired electric utility executive with a long-standing and demonstrated history of working in the national electric utility industry. Prior to his retirement, Gary was the director of demand-side management and member services for Great River Energy, a generation and transmission cooperative located in Maple Grove, Minnesota. In that capacity Gary was responsible for the organization’s nationally recognized demand-side management programs, which included demand response, conservation and energy efficiency, and beneficial electrification initiatives.
Today Gary remains actively engaged in the electric energy business as a consultant to the National Rural Electric Cooperative Association, and as co-chairman of the Beneficial Electrification League. Gary holds a bachelor’s degree in organizational leadership from Bethel University, St. Paul, MN, and a master’s degree in business administration (MBA) from St. Thomas University, St. Paul, MN.
Robin Roy, Ph.D., Principal, Next Energy US
Robin advises government, industry and environmental organizations on energy policy and strategy, focusing primarily on practical steps toward an energy future that is deeply decarbonized, abundant, resilient, and economically vibrant. Focus areas include beneficial electrification and advanced storage and grid-responsive consumer technologies to integrate clean electricity
Robin works at the nexus between the practicalities of competitive markets, effective public policy, and the opportunity created by technological and institutional innovation, with a particular focus on bringing greater mutual understanding among diverse stakeholders where that can advance business, consumer, and environmental opportunities.
Robin previously co-founded Next Energy P/L, an adviser to Australian governments, industry and environmental organizations on energy policy, strategy and project management. He was formerly director at the Natural Resources Defense Council, focusing on new directions for federal and state clean energy policy, and continues to consult to NRDC. He previously served with the U.S Congress Office of Technology Assessment advising on nuclear plant life management, vulnerability of energy systems to terrorism and natural disaster and energy market restructuring, and early in his career worked at Pacific Gas and Electric Company on demand response and combined heat and power.
Robin received a PhD in Civil Engineering, an MS in Engineering-Economic Systems and a BS in Electrical Engineering from Stanford University.
Adaora Ifebigh, Sol Systems
Adaora is the Senior Director of Impact at Sol System and leads efforts to execute Sol’s comprehensive impact and infrastructure strategy. She previously worked at NRECA as Program Director for Energy Access, where she started and led the Advancing Energy Access for All initiative, which supported cooperatives as they holistically serve their members, especially low- and moderate-income households. She also has experience at DOE's ARPA-e, where she led a program portfolio of more than 23 energy research and development awards worth $77M with awardees across the education, corporate and non-profit sectors.
Ms. Ifebigh holds a Master of Public Policy from George Mason University and a Master of Business Administration from Florida International University.
Ben Longstreth, Clean Air Task Force
Ben Longstreth is the director of the carbon capture program at the Clean Air Task Force, where he works to develop evidence-based policies and partnerships that will reduce carbon pollution from the industrial and power sectors. Prior to joining the Clean Air Task Force, Ben was a senior attorney with the Natural Resources Defense Council. At NRDC, a founding member of the Beneficial Electrification League, Ben’s portfolio included working to expand beneficial electrification.
Ben has a B.A. from Williams College and a J.D. from Columbia University.
Elizabeth Noll, Holland and Knight
Elizabeth Noll is a senior policy advisor in Holland & Knight's Washington, D.C., office. Elizabeth has spent more than a decade refining her energy policy and technical skill set to achieve measurable outcomes. She has worked at multiple levels of government from federal to state and local, as well as in the nonprofit environmental and private sector energy space. Most recently, Ms. Noll served as the deputy assistant secretary for House Congressional Affairs at the U.S. Department of Energy (DOE) for the Biden-Harris Administration.
Elizabeth has long advocated for increased clean energy innovation budgets at the DOE, particularly in working closely with allied thought leaders across the political spectrum to defend and grow federal funding for energy efficiency and renewable energy research by more than $1 billion. During her time at the Natural Resources Defense Council , she developed deep knowledge in federal mechanisms for advancing clean energy policy, including federal budgets, clean energy tax credits and minimum efficiency standards for appliances and equipment.
Elizabeth has an M.S. in Public Policy Analysis from the Georgia Institute of Technology and a B.S. from Clemson University.
American Municipal Power
Western Farmers Electric Cooperative
Great River Energy
Seminole Electric Cooperative
Old Dominion Electric Cooperative
Tri-State G&T Association
Dairyland Power Cooperative
Delaware Municipal Electric Corporation
Missouri River Energy Services
Northern California Power Agency
See Keith Dennis' bio in the Board Leadership section above.
Chief Strategy and Operations Officer
Alex Hofmann is the Chief Strategy and Operations Officer for the Beneficial Electrification League (BEL) where he helps organizations better capture and deliver the benefits of electrification. Before joining BEL he worked for nearly 13 years at the American Public Power Association where he was Vice President of Technical and Operations Services, sat as a Principal member of the National Electric Safety Code Main Committee, was named one of the industry’s top 40 innovators by Public Utilities Fortnightly, and developed and piloted the Light Up Navajo project with the Navajo Tribal Utility Authority. Mr. Hofmann has been awarded three utility operations-related patents and was responsible for the safety, security/cybersecurity, resiliency, reliability, energy services, mutual aid, benchmarking, and analytical services at APPA. Mr. Hofmann has provided technical advocacy before the Department of Energy, Environmental Protection Agency, Occupational Health and Safety Administration, Office of Management and Budget, and other governmental and industry forums. He has also worked to develop electric infrastructure models, distributed energy projects, and LEED Certified electric systems. Mr. Hofmann earned his Master’s in Public Administration from Columbia University in the City of New York, and his B.S. degree from the California State University of Monterey Bay.
Director, W/E Together
Anita Moreno earned an Associate Degree in Accounting from Northwestern Michigan College in Traverse City, MI and a CWCP certification (Certified Workers’ Compensational Professional) from Michigan State University in Lansing, MI. These degrees, along with a Bachelors Degree in Organizational Development from Spring Arbor University in Spring Arbor, MI, helped her to focus on a rewarding Human Resources career within the Casino and Automotive industries in Michigan and later in Georgia. She attended the MIP (Management Internship Program) and received a certification through the University of Wisconsin-Madison. Anita spent 16 years in the electrical utility industry with Flint Energies in central Georgia. While at Flint she started her career directly under the VP of Corporate Services as an Organizational Coordinator, using her specialized talent and enthusiasm for Human Resources to recruit new talent for Flint and develop a Line Technician training program for the 17 counties served by the utility. Soon after she was promoted to Manager of Member Services, managing Field Services, the Call Center, and Frontline operations for the electric cooperative. Most recently, Anita served as the Director of Member Advocacy. In this role she worked closely with local CAP’s and other agencies finding resources to help Flint’s members pay for their utilities at an average of $1.5M/year. She also helped pilot the first fuel switch home in Georgia through W/E Together.
Beneficial Electrification Analyst
Doug Fitzmorris is a Beneficial Electrification Analyst for BEL where he supports the leadership and operations teams by providing research, writing, and project management support across many of the organization’s strategic initiatives. In this role, he helps to accelerate the application of beneficial electrification that delivers on the environmental imperative of climate change by helping organizations and communities to engage in various programs to achieve equitable changes in electrification. Prior to joining BEL, Doug was an Electricity Analyst at the US Department of Energy’s Energy Information Administration (EIA) where he supported renewable energy survey operations by examining generator-level specific data for electric power plants in the United States. He also conducted electrical power plant frame research on operational and proposed renewable power projects in order to analyze and help facilitate the EIA’s ability to forecast expected changes to the US energy portfolio. He has previously worked as a Chemist at an IBM research lab, where he applied comprehension of federal EPA and state environmental laws and regulations to ensure that laboratories maintained all applicable testing and emission standards.
Doug is a graduate of James Madison University in Virginia, where he earned a BA in Political Science and Philosophy.
Beneficial Electrification Program Manager
Jordan Nachbar is a Beneficial Electrification Program Manager for BEL where he works cross functionally to support BEL's priority programs and initiatives. Jordan is passionate about collaborating with stakeholders across the energy spectrum, from utilities and policymakers to consumers and environmental advocates, to identify and facilitate electrification solutions that work for the end-use consumer, local communities and the environment. Prior to joining BEL, Jordan served for more than four years as communications manager for the Smart Electric Power Alliance (SEPA), where he supported a variety of efforts to accelerate the smart transition to a carbon-free energy future. Earlier in his career, he held roles in public affairs consulting and government relations.
Jordan is a graduate of the University of Michigan, where he earned a BA in Political Science and Economics.